We are currently wrapping up the work on our Design Plan, which was funded through a grant from the Galician Innovation Agency aimed at promoting technological development, innovation, and high-quality research.

The main objective of the Design Plan was to develop a new line of gluten-free products, always keeping in mind our philosophy of delivering high-quality products and aligning with CHALLENGE 3—a model for healthy living and active aging among the population. In this new product line, design is an integral part of innovation, preserving the brand’s core essence while offering a distinctive aesthetic.

We will outline the activities carried out, divided into three phases:

Phase I: Analysis, Strategy, and Conceptualization

• Analysis of the company's internal organization and the design of its strategies, positioning, and product portfolio.
• Summary of positioning, insights, and design key points.
• Design Objectives and Specifications.
• Conceptualization—brainstorming.

Phase II: Detailed Design and Development.

• Detailed design.
• Functional and dimensional design of the product.
• Selection of materials, processes, and components.
• Aesthetic refinement, adjustment of proportions, and the interplay between the various components.
• Applied graphic design.
• Technical definition of the various components.
• Development of the various systems and mechanisms.
• Brand Manual.

Phase III: Pre-industrialization.

• Product Analysis and Critical Points.
• Determining shelf life and making adjustments to the concept and packaging.
• Final design proposal, taking into account all previous stages and communication with the customer.

While there is still work to be done, we are pleased to report that we are fully committed to this new direction and that we will continue to take the necessary steps to make it a reality that enhances the quality of our project and strengthens its commitment to people’s well-being.